Social Media Marketing-New Sites and Strategies for Your Business (Hayward)

Facebook, Twitter, Instagram, oh my! These are large and recognizable social networks that are "go to" for owners and entrepreneurs. But did you realize that there are other networks that may be even a better fit with your marketing strategy? 

This seminar will explore additional social media marketing alternatives that can help to give you an "edge" in this ever-evolving digital world. 

• We will look at recent changes to popular networks that can change your approach and usage. 
• We will explore other networks and directories to market your business 
• We will show you how to research localized directories (e.g. local online magazines) to find ways to drive business to your website or store 

Specific sites that will be discussed include: 
1. Google My Business-How to use this recently updated service to maximize exposure for your small business 
2. NextDoor.com-How to develop a highly localized presence