Alameda County SBDCNewark, CA

Food Business Entrepreneurial Training Academy (FBETA) -Hayward

Food Business Entrepreneurial Training Academy (FBETA) -Hayward

Monday, October 21, 2019 5:30pm to 7:30pm

Thinking of launching a food product or opening a restaurant/cafe?  Learn the critical aspects of how to start and succeed in the specialty food business! 

The Alameda County Community Development Agency offer a free 10-part series on "Running Your Own Food Business" for participants interested in launching and growing a food business in Alameda County. 

In this series, you will learn the basics to start and grow your own food business. Do you have a great idea and a burning desire to start a food business, but don't know how? This series will help turn your idea into reality.

Participants who attend eight of the ten sessions will earn a Certificate of Completion.

Space is limited Please Register- No Cost to Attend.

Mondays and Wednesdays, October 21st- November 20th from 5:30-7:30 pm

10 Sessions: This course is a comprehensive ten-part series 

Hayward Main Library: 888 C Street (Fremont Bank Foundation Room) Hayward CA.94541

10/21 Class 1:  Concept  Development & Case Studies

10/23 Class 2:  Operating Models

10/28 Class 3: Consumer Packaged Goods & Food Service Models 

10/30  Class 4:  Understanding Costs (cash/profit) 

11/04 Class 5:  Operations 

11/06  Class 6:  Marketing Communications

11/11 Class 7:  Financial Projections

 11/13 Class 8:  Legalities, Resources & Funding

 11/18 Class 9:  Restaurant Field Trip & Case Studies

 11/20 Class 10: Your Business Plan

Presenter:  Deagon B. Williams 
Specialty: Artisan Food Products and Restaurant and Foodservice
Deagon B. Williams is a chef and food business consultant who brings 20+ years of experience as an Executive Chef,  business owner, mentor food business entrepreneurs to establish strategic connections and business growth between people, products, and services.


Preet Ahluwalia
Hayward Library
888 C Street (Fremont Bank Foundation Rooom)
Hayward CA 94541

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.