Alameda County SBDCNewark, CA

Increasing Customer Engagement During Challenging Times

Increasing Customer Engagement During Challenging Times

Monday, September 28, 2020 3:00pm to 5:00pm

Description: In this talk, David Mitroff, Ph.D. discusses the best ways for individuals and businesses to increase and maintain customer engagement. Learn more about how to use email marketing, virtual events, virtual networking, and more. David Mitroff, Ph.D. uses practical case studies from his work and presents new and creative strategies that allow individuals and businesses to continue and increase engagement with their customers even under current conditions.

Key Learning Points:

  • How to consistently stay top of mind with your connections
  • How to create loyalty from the very first point of contact
  • Creative ways to leverage email marketing and social media platforms increase engagement
  •  How to use events (virtual and live) to grow your value to your connections
  • Using virtual networking to connect and provide opportunities for engagement
Online Webinar

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It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.


As concerns continue about coronavirus (COVID-19), we’re here to help you navigate available resources, answer your business questions and be a trusted partner for your business
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.